RacePartner announces plans to acquire Racemine platform from SVE Timing

Home / Press / RacePartner announces plans to acquire Racemine platform from SVE Timing

The acquisition would add new features to RacePartner’s registration platform

WEST PALM BEACH, Fla. – October 11, 2016 – RacePartner announced today that it has reached an agreement to acquire Racemine, a leading registration platform, from SVE Timing. The acquisition would merge two of the endurance industry’s most well-known platforms under one umbrella and position RacePartner, a division of Achieve, as a fully-comprehensive event management solution.

SVE Timing is the largest timing company on the West Coast and the Racemine product is known for its modular approach to on-site registration, scoring, live results and athlete tracking. The acquisition will provide RacePartner clients with an extensive set of in-race technology solutions from a well-known industry leader.

“RacePartner and Racemine have collaborated on a number of past projects and have a great working relationship,” said Clay Williams, CEO of Achieve. “Their athlete and race director network will allow our clients to engage with their participants before, during and after an event.”

Racemine’s client’s will benefit from Achieve’s research and marketing tools, further widening their ability to recruit, retain and engage their participants. RacePartner’s highly customizable feature set, integrated fundraising and high performance transactions capability for successful rush registration will also become available to Racemine’s clients.

“A stable platform is the most important part of the registration process,” said Greg Richards, owner of SVE Timing. “RacePartner’s experience with custom features and implementations will allow our clients to build custom solutions that address the unique needs of their events.”

RacePartner and Racemine will continue to operate separately and no changes in branding will occur in the near future.

About RacePartnerTM 

RacePartner is a fully integrated endurance registration, fundraising and website solution. We work with large events, local events and everything in between. RacePartner sponsored the first-ever Millennial Running Study, a research study seeking to understand the social and economic behaviors of millennials who participate in running events across the United States. We are a division of Achieve, a research and marketing agency for causes. Racepartner.com

Contact

Rai Masuda
Director of Integrated Marketing
(866) 553-6783
rmasuda@achieveagency.com
achieveagency.com

Rai Masuda

Rai Masuda

Director of Integrated Marketing at Achieve (TrustedPartner, RacePartner)
Rai Masuda is Achieve's Director of Integrated Marketing. He is responsible for developing content-based initiatives, managing day-to-day digital marketing strategies, and monitoring all marketing campaigns to help guide future projects.
Rai Masuda

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